Burnley FC in the Community

A Message from Lord Pickles and Lord Blunkett, followed by Burnley FC in the Community's best practice article

The ability to listen and learn from one another has always been vital in parliament, in business and in most aspects of daily life. But at this particular moment in time, as national and global events continue to reiterate, it is uncommonly crucial that we forge new channels of communication and reinforce existing ones. The following article from Burnley FC in the Community is an attempt to do just that. We would welcome your thoughts on this or any other Parliamentary Review article.

Blunkett signature Rt Hon The Lord David Blunkett
Pickles signature Rt Hon The Lord Eric Pickles

www.burnleyfccommunity.org

THE PARLIAMENTARY REVIEW
Highlighting best practice
THE PARLIAMENTARY REVIEW
Highlighting best practice
16 | BURNLEY FC IN THE COMMUNITY
Chief Executive Officer NeilHart
BFCitC attend the PL/BT Disability
Football Festival, July 2019
Burnley FC in the Community is the official charity of
Burnley Football Club, which competes in the Premier
League. Just six years ago, the charity was based in a tiny
office at the Turf Moor stadium with just three staff members
on the books, delivering a small handful of community projects.
Today, CEO Neil Hart oversees an award-winning charity
employing over 130 staff and delivering 50 projects. Neil tells
The Parliamentary Review
how the organisation is engaging
with and creating positive change in the lives of 33,000 people
every single season.
The idea of roots is a powerful one in our corner of East Lancashire. The Burnley
we know, with its thriving business sector, its enterprising young people and
its Premier League football club, is a product of its industrial heritage, its
generations of working families and its proud status as a founding member of the
FootballLeague.
Here, heritage is respected, referenced and reimagined. We utilise our past to build
on our future.
Our understanding of our heritage was the motivation behind The Leisure Box.
In operation since 2019, The Leisure Box is a community leisure facility based in
Brierfield, a neighbouring town just two and a half miles from Burnley. Following a
two-year build, the Leisure Box spans three floors, 133,000 square feet, and houses
an indoor 4G pitch, an 18-line climb area, a sports hall, cricket lanes, a children’s
play area, a dance studio and classrooms.
FACTS ABOUT
BURNLEY FC IN THE
COMMUNITY
»Chief Executive Officer:
NeilHart
»Founded in 2014
»Located in Burnley
»Services: The official charity of
Burnley Football Club
»No. of employees: Over 130
Burnley FC in the
Community
17BURNLEY FC IN THE COMMUNITY |
LEISURE & TOURISM
The colourful sight that greets our
participants belies what the space
originally was – the old warehouse
section of Brierfield Mill, the town’s
iconic former cotton mill that employed
generations of local families until its
closure in 2010. The mill still stands
alongside our facility in the wider site
regeneration now known asNorthlight.
A game of two halves
From our founding in 2014, it was
our ambition to develop a significant
community facility in the area. For
me, there is no more tangible way of
permanently impacting a community
than through bricks and mortar.
Once we viewed the site, we knew
that this was the space where we
could build something special for our
community. In the simplest terms, we
wanted to create a venue that offered
a community desperately lacking
in facilities an affordable, purpose-
built space filled with opportunity
for everyone – regardless of age,
background or ability – to have the
many benefits of physical activity.
Team players
From as early as 2015, we hosted
community consultation meetings
and surveyed residents, encouraging
their input. Brierfield is 42 per cent
BAME, and the neighbouring ward of
Whitefield has a 72 per cent BAME
population. Our findings showed us
that, as well as a football pitch, a
children’s play area and a sports hall,
people in the community had a passion
for cricket and wanted somewhere to
play. These were included. It really was
as simple as justlistening.
In a community that is always open to
forming collaborations, we established
important relationships early on with
organisations from across the private,
public and voluntary sectors. The Sutton
Pendle Charitable Trust, the Lancashire
Enterprise Partnership, Pendle Borough
Council, Barnfield Construction Ltd and
PEARL were all important in the securing
of funding, the development of plans
and the implementation of ideas.
MP for Pendle, Andrew Stephenson,
is a champion of the project. His
support and belief in the facility
was unwavering throughout the
procurement process, the build and
the eventual launch.
We also secured £1.3 million from
the Premier League and The FA
Facilities Fund, administered by the
Football Foundation, and an additional
£500,000 grant from Sport England.
This collective effort helped us to
restart what was the industrial heart of
the community and to make it beat, in
a different way, for a new generation.
Since the opening in March 2019
through to August 2019, the site has
been visited over 29,000 times. As well
as the general public utilising the facility,
Burnley FC in the Community staff
deliver disability sport, women’s football,
employability, Premier League Kicks and
Veterans sessions. All these activities
are delivered free of charge as part of
our commitment to offer 50 per cent
of our usage free at the point of access.
Theresa May visits the
Leisure Box
Here, heritage
is respected,
referenced
and
reimagined.
We utilise our
past to build
on our future
BEST PRACTICE SPONSOR 2020
17BURNLEY FC IN THE COMMUNITY |
LEISURE & TOURISM
The colourful sight that greets our
participants belies what the space
originally was – the old warehouse
section of Brierfield Mill, the town’s
iconic former cotton mill that employed
generations of local families until its
closure in 2010. The mill still stands
alongside our facility in the wider site
regeneration now known asNorthlight.
A game of two halves
From our founding in 2014, it was
our ambition to develop a significant
community facility in the area. For
me, there is no more tangible way of
permanently impacting a community
than through bricks and mortar.
Once we viewed the site, we knew
that this was the space where we
could build something special for our
community. In the simplest terms, we
wanted to create a venue that offered
a community desperately lacking
in facilities an affordable, purpose-
built space filled with opportunity
for everyone – regardless of age,
background or ability – to have the
many benefits of physical activity.
Team players
From as early as 2015, we hosted
community consultation meetings
and surveyed residents, encouraging
their input. Brierfield is 42 per cent
BAME, and the neighbouring ward of
Whitefield has a 72 per cent BAME
population. Our findings showed us
that, as well as a football pitch, a
children’s play area and a sports hall,
people in the community had a passion
for cricket and wanted somewhere to
play. These were included. It really was
as simple as justlistening.
In a community that is always open to
forming collaborations, we established
important relationships early on with
organisations from across the private,
public and voluntary sectors. The Sutton
Pendle Charitable Trust, the Lancashire
Enterprise Partnership, Pendle Borough
Council, Barnfield Construction Ltd and
PEARL were all important in the securing
of funding, the development of plans
and the implementation of ideas.
MP for Pendle, Andrew Stephenson,
is a champion of the project. His
support and belief in the facility
was unwavering throughout the
procurement process, the build and
the eventual launch.
We also secured £1.3 million from
the Premier League and The FA
Facilities Fund, administered by the
Football Foundation, and an additional
£500,000 grant from Sport England.
This collective effort helped us to
restart what was the industrial heart of
the community and to make it beat, in
a different way, for a new generation.
Since the opening in March 2019
through to August 2019, the site has
been visited over 29,000 times. As well
as the general public utilising the facility,
Burnley FC in the Community staff
deliver disability sport, women’s football,
employability, Premier League Kicks and
Veterans sessions. All these activities
are delivered free of charge as part of
our commitment to offer 50 per cent
of our usage free at the point of access.
Theresa May visits the
Leisure Box
Here, heritage
is respected,
referenced
and
reimagined.
We utilise our
past to build
on our future
THE PARLIAMENTARY REVIEW
Highlighting best practice
THE PARLIAMENTARY REVIEW
Highlighting best practice
18 | BURNLEY FC IN THE COMMUNITY
May in April
The centre was officially opened
in April 2019 by the then prime
minister, Rt Hon Theresa May MP.
She said: “This is a fantastic facility
and it’s a great credit to Burnley FC
in the Community for what they have
done in working with others and
supportingthis.
“I don’t know of any other football
club who has developed a facility
like this and provided sporting
opportunities for local children that
they wouldn’t have elsewhere.
“It’s hugely important to have such a
regeneration project in the heart of the
community, and Burnley Football Club
can be proud in proving that football
and sport can be a force for good”.
One club for all
With our HQ at the Turf Moor stadium,
we now deliver work that touches the
lives of a wide range of people. In the
last season alone, we have utilised the
unique reach of the Burnley FC brand –
the most loved in our community – to
help integrate Syrian refugee families,
teach young carers how to cook, lift
young people out of unemployment,
encourage women to play football
every week, offer a welcoming space
for up to 60 socially isolated senior
citizens each week and support
hundreds of schoolchildren with their
mental wellbeing.
In our five years of operations, we have
now invested over £10 million into
our community with a significant £3.5
million of that coming directly from the
Premier League – a figure that goes
some way to showcasing the scale of
the club’s reach into its community.
We are now a crucial part of the
Burnley FC family. We are part of a
culture that is defined by the concept
that the football club is for everyone
– “One Club for All” – from the first
team and academy players through to
staff, community participants and fans.
Football is so much more that the 90
minutes on a Saturday afternoon.
For us, it is about wielding the
responsibility of our standing as a top-
flight club and using that as a force
for good on the ground, every day, to
help make our community a happier,
healthier and more equal place for all.
We are part of
a culture that is
defined by the
concept that
the football
club is for
everyone –
“One Club for
All” – from the
first team and
academy
players through
to staff,
community
participants
andfans
Club captain Ben Mee
launches the Schools
Mental Wellbeing Project

www.burnleyfccommunity.org

This article was sponsored by Burnley FC in the Community. The Parliamentary Review is wholly funded by the representatives who write for it. The publication in which this article originally appeared contained the following foreword from Rt Hon Elizabeth Truss.

Rt Hon Elizabeth Truss's Foreword For The Parliamentary Review

By Rt Hon Elizabeth Truss

Even by the standards of the day –this has been one of the most exciting and unpredictable years in British politics.

The leadership election we’ve just seen marks a huge moment in our country’s history. This government is taking a decisive new direction, embracing the opportunities of Brexit and preparing our country to flourish outside the EU.

As international trade secretary, I’ll be driving forward work on the free trade agreements that are going to be a priority for the government. Free trade isn’t just an abstract concept bandied around by technocrats. It is crucial for a strong economy and for the ability of families to make ends meet. Free trade benefits people in every part of our country, as British firms export to new markets and people doing the weekly shop have access to a wider choice of goods at lower prices.

The essence of free trade is in the title: freedom. It’s about giving people the power to exchange their goods without heavy government taxation or interference. Commerce and free exchange are the engine room of prosperity and social mobility. I’m determined to tackle the forces who want to hold that back.

One of my priorities is agreeing an exciting new free trade deal with the US, building on the great relationship between our two countries and the Prime Minister and US President. But I’ll also be talking to other partners including New Zealand, Australia and fast-growing Asian markets.

And with the EU too, we want a friendly and constructive relationship, as constitutional equals, and as friends and partners in facing the challenges that lie ahead – a relationship based on a deep free trade agreement. Our country produces some of the world’s most successful exports, and the opportunity to bring these to the rest of the world should make us all excited about the future. It is this excitement, optimism and ambition which I believe will come to define this government.

For too long now, we have been told Britain isn’t big or important enough to survive outside the EU – that we have to accept a deal that reflects our reduced circumstances. I say that’s rubbish. With the right policies in place, we can be the most competitive, free-thinking, prosperous nation on Earth exporting to the world and leading in new developments like AI. To do that, we’ll give the brilliant next generation of entrepreneurs the tools they need to succeed. Since 2015, there has been a staggering 85 per cent rise in the number of businesses set up by 18 to 24 year olds – twice the level set up by the same age group in France and Germany. We’ll help them flourish by championing enterprise, cutting taxes and making regulation flexible and responsive to their needs.

As we do that, we’ll level up and unite all parts of the UK with great transport links, fibre broadband in every home and proper school funding, so everyone shares in our country’s success.

2019 has been the year of brewing economic and political revolution. 2020 will be the year when a revitalised Conservative government turbo charges the economy, boosts prospects for people across the country, and catapults Britain back to the forefront of the world stage.



Rt Hon Elizabeth Truss
Secretary of State for International Development