
THE PARLIAMENTARY REVIEW
Highlighting best practice
2| ESCP EUROPE
To support our student experience,
we have activated 25 student societies
on campus and are launching a new
series of programmes, tracks and
specialisations. In terms of alumni
relations and fundraising, 2018 was
a huge year, and we managed to
raise over £250,000 through both
UK-based donors and London-based
events. Beyond this, we are expanding
our Executive Education work, which
is already contributing a tenth of our
total annual turnover of £10 million
The series of specialisations, or areas
of excellence, we are strengthening
include creativity and innovation,
marketing, finance, entrepreneurship,
digital strategy and transformation.
This is complemented by the
development of strong specialist
expertise in the automotive sector,
creative industries, professional
services and energy. These areas are
reflected in our projects, research and
widerportfolio.
Five key priorities for business
schools
Moving forward, I have identified five
key priorities to ensure we remain at
the forefront of the business school
community. These are reflected in
our group strategy and in what we
are trying to do here in the UK. The
first of these is adapting to the digital
revolution, which is reforming the
entire business landscape. Those that
do not develop their digital capability
will fall behind or fail. We are at the
forefront of European schools through
our focus on digital leadership and
frontier technologies. This is based on
our research into the future of work
and industry and our new curricula
and pedagogy. Our new specialised
degrees in digital transformation, data
science and automation management
all focus on the key domains of future
business strategy. These pioneering
courses are creating leaders for a
digital age.
Tomorrow’s leaders will be both
entrepreneurs and intrapreneurs. The
best international business schools
are promoting a culture of innovation
and entrepreneurial action to ensure
graduates are prepared for the
“gig economy”. Our annual Jean-
Baptiste Say Entrepreneur Festival
has become an important vehicle for
start-ups and the creation of new
ventures. We have also developed
e-specialisations on some of our
biggest degreeprogrammes.
Another key trend is the development
of an open model of management
science in which management is placed
in its full socio-political context. Our
programmes are interdisciplinary and
are set within the humanist tradition
of management. Our London campus
has been the base for our bachelor
in management, which is leading the
way in bachelor’s education through
its combination of humanities,
management, science and languages.
The best business schools are also
investing heavily in education and
research that promotes stakeholder
value and greener business. Emergent
Professor Simon
Mercado, Dean of ESCP
Europe, presenting
at one of many ESCP
Europe events
Winning the
THE award
was a huge
step in the
right direction
and
represents a
vote of
confidence in
our approach
to education
“
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