
THE PARLIAMENTARY REVIEW
Highlighting best practice
THE PARLIAMENTARY REVIEW
Highlighting best practice
20 | OXSIGHT
eight employees with our commercial
team, which is based in Oxford, now
employing 16 people. Our growth has
also led to international expansion
and we have also established offices in
India and China.
Feedback and continual
improvement
This expansion has been supported
by growing sales. Key to the growth
of our sales, and our increasing
popularity, is our system of
ambassadors and world-class customer
care for our users. These ambassadors,
who are visually impaired, provide us
with feedback and propose potential
improvements to our products.
Alongside providing us with invaluable
insight into the day-to-day experience
of our products, this network also
helps to spread awareness throughout
the low vision community. We produce
various marketing campaigns and
videos with our ambassadors, helping
to spread awareness and build a
strong working relationship with
thecommunities.
The need to support growing
businesses
As a company that has grown from
nothing, we would like to see more
funding and market access support
for high growth companies. The UK
is not well poised to support these
businesses, especially those looking
to grow from revenues of £250,000
to around £1 million. Many growth
funds are searching for companies
who already have a revenue of £1
million and this excludes a number of
high-potential businesses, which get
trapped in a chasm. As a company that
is well-poised to generate significant
global social impact, we believe more
support could have been provided in
the UK business ecosystem.
Beyond this, we have found that
access to patients can be very
challenging, especially as our products
are not currently available on the
NHS. More widely, the NHS lacks the
necessary support network for those
suffering from visual impairment and
we believe this is an area with scope
for improvement. A lack of general
awareness, for example, often means
that patients are told there is nothing
the NHS can do and so charities are
left to support these individuals. With
further support from the government,
we could create a global health
brand that could supply solutions and
contribute to an amazing cause.
As we look to the future, we aim to
build highly adaptive superior smart
glasses for enhanced visual functions.
We will be launching new glasses for
AMD in Q2 2020. It is estimated that
by 2040, one in nine people will suffer
from AMD. These will be able to help
users read, perform small tasks, and
identify faces. This should help us to
expand into other areas of the market
and boost our reputation across the
low vision community.
By continuing to expand our reach,
and develop our products, we are
confident we can provide support to
many visually impaired people across
the UK, and beyond.
A lack of
general
awareness
often means
that patients
are often told
there is
nothing the
NHS can do
“
“
Anna, who has
retinitis
pigmentosa
, cooking a
meal independently for
the first time in years