Red Insure

A Message from Lord Pickles and Lord Blunkett, followed by Red Insure's best practice article

The ability to listen and learn from one another has always been vital in parliament, in business and in most aspects of daily life. But at this particular moment in time, as national and global events continue to reiterate, it is uncommonly crucial that we forge new channels of communication and reinforce existing ones. The following article from Red Insure is an attempt to do just that. We would welcome your thoughts on this or any other Parliamentary Review article.

Blunkett signature Rt Hon The Lord David Blunkett
Pickles signature Rt Hon The Lord Eric Pickles

Highlighting best practice
Managing Director
Red Insure is an independent insurance brokerage firm
based in Cheshire. Owned and run by Managing Director
Janine Revill, the firm has thrived in a niche area of the
market, building up a capable team that possesses an advanced
knowledge base. It has also grown out of six offices and is
looking to become entirely self-sufficient as soon as possible.
Janine tells
The Parliamentary Review
more about how she
founded the business and what the future holds.
Eleven years ago, having worked in the insurance industry for my whole working
life and being an Associate of the Chartered Insurance Institute, I decided to
establish my own insurance brokerage. Starting out in my back bedroom with some
key contacts I had made along my journey, my business, Red Insure, soon grew.
Within a year I needed to expand into a formal office space, hire a colleague and
implement an IT structure, all of which were of paramount importance if I was
to continue offering a first-class client service. In an attempt to remain in control
of our needs, I quickly hired a full-time IT specialist who helped build a tailored
broking system and also ensured that the appropriate hardware and back-up
systems were in place.
Since we began trading we have actually outgrown six offices and now employ
close to 30 members of staff within the group. Having never wanted to be
curtailed by third-party companies and wanting to be as self-sufficient as possible,
in addition to the broking team and IT department, we now have an in-house
underwriting agency, graphic designers and credit controllers.
There is nothing more satisfying than developing a conceptual idea into a modern
new brand and a professionally designed website, while also having IT systems
built and tested ready to launch within just a couple of weeks. On top of that, I
have managed to build a first-class broking team and underwriters that have been
carefully selected along the way to ensure that our clients are always speaking to
someone who cares and understands.
Serving our niche
Red Insure is a niche insurance broker that trades under several different trading
styles. Each trading style has a team working tirelessly to ensure that they
understand the market sector and needs of the client. Our policy covers are
enhanced and designed by ourselves to tailor specific requirements of the industry
sector that we are involved in. We are a Lloyd’s Coverholder, which means
that we have delegated authority to underwrite business and issue insurance
documentation on behalf of syndicates in Lloyd’s of London. This is a great honour
for us and something which we are very proud of.
»Managing Director:
»Founded in 2008
»Located in Chester
»Services: Insurance brokerage
»No. of employees: 27
Red Insure
Because of our niche trading areas,
we have found it harder to attract
individuals with the appropriate
knowledge and we therefore
invest a lot of time in training our
team on technical issues and the
culture that we have nurtured and
achieved over the years of trading.
We have taken several government-
backed apprentices under our wing
and every year we hire university
IT undergraduates who bring a
wealth of up-to-date IT skills to
our existing team. We encourage
all of the team to continue with
their professional qualifications and
continuous professional development
plans. Our team is very important
to us and we want to offer the best
working environment possible. Happy
employees help create the culture
of the business, which in turn shines
through positively to our clients.
Adapting to change
Over the years the insurance industry
has changed, as has the commercial
market in all sectors. This has brought
about a big shift in types of businesses
needing specialist insurance cover,
products being bought and sold
overseas, manufacturing advances,
regulation changes and not forgetting
the rise in personal accident claims
and injury awards. Keeping up to date
with all of the changes is a challenge
in itself and we therefore work closely
with industry associations and technical
experts from a variety of specialisms to
ensure we do so.
Since the company was launched
we have also seen a massive shift
in the way we market and advertise
our business. This has included a
move from leaflets and faxes to
search engine optimisation, Twitter,
Facebook, e-shots and LinkedIn.
Further changes in legislation have
also meant we have to be very careful,
when approaching people, that we
do not break any GDPR rules. In order
to grow our presence, we take part
in industry exhibitions and workshops
and are often asked to speak at these
events to help delegates to understand
the world of business insurance. We
always ask our new clients how they
have heard about us and this helps us
gauge which advertising or marketing
methods are working and worth
continuing with. Despite the clear need
for us to have a marketing strategy
and budget each year, it is always
more satisfying when we have been
recommended to a new client by an
existing customer.
Currently, we are passported by the
FCA in order to trade in the Republic
of Ireland, and the last two years of
uncertainty with Brexit has caused a
lot of concern about whether we can
continue doing so. Unfortunately,
our insurer partners and clients are as
much in the dark as we are, and we
have therefore made the decision to
become authorised to trade with the
Central Bank of Ireland and open a
brand-new company in Dublin so that
we have control of our own destiny
in the future and are able to offer our
insurance services to those companies
that have perhaps not been able to go
to such lengths.
Red Insure’s prestigious
office in historic Chester
help create
the culture of
the business,
which in turn
shines through
positively to
our clients

This article was sponsored by Red Insure. The Parliamentary Review is wholly funded by the representatives who write for it. The publication in which this article originally appeared contained the following foreword from Rt Hon Michael Gove.

Rt Hon Michael Gove's Foreword For The Parliamentary Review

By Rt Hon Michael Gove

This year's Parliamentary Review comes at a momentous time for parliament, as we collectively determine the destiny of the United Kingdom. 

On October 31, the UK will leave the European Union. The successful implementation of this process is this government's number-one priority.

Three years after a historic referendum vote, we will deliver on the decisive mandate from the British people. Trust in our democracy depends on it. Until that final hour, we will work determinedly and diligently to negotiate a deal, one that abolishes the backstop and upholds the warm and close relationship we share with our friends, allies and neighbours in the EU. But in the event that the EU refuses to meet us at the table, we must be prepared to leave without a deal.

As the Chancellor of the Duchy of Lancaster, it is my job to lead on this government's approach, should that scenario happen. Preparing for Brexit is my department's driving mission. But while I am leading this turbocharged effort, the whole of government is committed to this endeavour.

Ministers across Whitehall are working together to ensure that every possibility is considered, every plan is scrutinised and every provision is made. A daily drumbeat of meetings means that we are holding departments accountable, so that preparations are completed on time.

The chancellor has confirmed that all necessary funding will be made available. And we have mobilised thecivil service, assigning 15,000 of our most talented civil servants to manage our exit from the EU.

We will make sure that on November 1, there is as little disruption to national life as possible. Our trade relationships will continue to thrive, thanks to agreements with countries around the world worth £70 billion. Our country will remain secure, thanks to nearly 1,000 new officers posted at our borders. And the 3.2 million EU nationals now living and working among us can remain confident, with absolute certainty, of their right to remain in the UK.

Above all, our goal is to be transparent. Soon, we will launch a public information campaign so that citizens, communities and businesses are ready and reassured about what will happen in the event of “no deal”.

In my first few weeks in this role, I have travelled to ports and tarmacs, borders and bridges, all across the UK –from the seaside of Dover to the rolling green hills of County Armagh. I have heard from business owners and border officials, farmers and hauliers. They are ready to put an end to uncertainty. And they are ready to embrace the opportunities ahead.

Our departure from the EU will be a once in a lifetime chance to chart a new course for the United Kingdom. Preparing for that new course will be a herculean effort. But this country has made astounding efforts before. We can do it again.
Rt Hon Michael Gove
Chancellor of the Duchy of Lancaster