
53SPORT4KIDS FRANCHISING LTD |
BEST PRACTICE REPRESENTATIVE 2018
The S4K Way: franchisees
Traditional children’s sports franchise
models have catered for a single
sport with a limited age group and
low-level technical sports skills. This
provides a limited opportunity for
franchisees to build a business. Often,
these job postcode franchise models
mean that franchisees are forced to
coach themselves to earn a living. They
work in the business, and not on it.
They fail to grow their business, and
administrative burdens weigh them
down.
S4K provides a multiservice line
business model with multiproduct
focused service lines driving greater
market opportunity and personal
business growth. We provide
streamlined digital marketing,
administration, online coach training
and customer services. Franchisees can
focus on the customer and growing
their business while maintaining the
highest of quality standards. They can
build a business of significant size and
become true network partners, thus
driving the S4K mission forward.
The S4K Way: schools and
nurseries
With no set curriculum and a lack of
technical skills and funding, primary
schools struggle to provide a healthy
sporting foundation for our children.
Ofsted measures schools on narrow
academic performance with audits
that focus on non-sporting activities.
There is no universal standard for
sport, nor the appropriate directives
and recognition. Nurseries are similarly
challenged when it comes to their
resources. Sport is a key part of a
child’s early development, and it is
a missed opportunity for too many
children and parents.
S4K has created a pupil pathway and
curriculum for each age group, with
individual record books provided
to record and monitor progression.
Withour weekend skills classes, we
can generate additional income for
schools by hiring their facilities. It is
a win-win, and we see the schools
become partners.
The S4K Way: the future
As Colin Jackson, Olympian and
multi world-record-breaker, shares:
“Every child deserves the chance to
be the very best they can be and,
with our S4K curriculum, sporting
pathways and individual record books,
the progression of each child is the
focus. Our mission is to revolutionise
children’s sport and education, one
class, one parent, one child and one
smile at a time.”
At S4K, we have experienced
astounding growth so far. We will
continue invest in our product, our
processes and our people to the
benefit of all stakeholders. Our belief
in our mission supported by The S4K
Way is undoubted. Our methods and
best practice are far beyond anything
else out there, and we look forward
to further expansion, both across
the UK and in international markets.
We must be restless in our pursuit of
excellence, and, as we go forwards, we
want to share this journey with other
stakeholders, and would thus like to
openly welcome anyone who feels
inspired by our mission to revolutionise
children’s sport in the UK.
We must be
restless in our
pursuit of
excellence,
and, as we go
forwards, we
want to share
this journey
with other
stakeholders
“
“
Fun and dreams
Technical skills