Sub-Cool FM

A Message from Lord Pickles and Lord Blunkett, followed by Sub-Cool FM's best practice article

The ability to listen and learn from one another has always been vital in parliament, in business and in most aspects of daily life. But at this particular moment in time, as national and global events continue to reiterate, it is uncommonly crucial that we forge new channels of communication and reinforce existing ones. The following article from Sub-Cool FM is an attempt to do just that. We would welcome your thoughts on this or any other Parliamentary Review article.

Blunkett signature Rt Hon The Lord David Blunkett
Pickles signature Rt Hon The Lord Eric Pickles

www.sub-cool-fm.co.uk

THE PARLIAMENTARY REVIEW
Highlighting best practice
THE PARLIAMENTARY REVIEW
Highlighting best practice
34 | SUB-COOL FM
Director Jacob Swei
Unrivalled high residential
installations
Director Jacob Swei says that customer comfort is Sub-
Cool FM’s business. The firm provides award-winning air
conditioning solutions and dedicates itself to providing a
quality service before, during and after installation. Jacob tells
The Parliamentary Review
that he and the team at Sub-Cool
are aiming to disrupt the way the industry operates and to be a
vanguard of the “new school”. He talks about how they seek to
do this through what they call a “care more” approach.
We are a new age air conditioning company which carries out specialist heating,
ventilation and air conditioning services. This includes the installation, service and
maintenance of air conditioning systems for commercial, residential, co-operative
and civil areas across the south of England. Our team of nine directly employed
staff operate from our base in Crawley, and we have seen significant growth in the
last few years, with our sales doubling year on year.
In the past year, we have sought to push our industry to new heights. We have
done this by offering our end users products and services which go far beyond
the accepted norm of air conditioning. Throughout all we do, we aim to add
pizzazz and finesse to a fairly stagnant industry, trying to modernise our sector and
improve its reputation.
New school vs old school
Across the UK, there are thousands of heating, ventilation and air conditioning
companies which have been in operation for a while and offer end users a
satisfactory level of service and an old-school way of operating. These companies
FACTS ABOUT
SUB-COOL FM
»Director: Jacob Swei
»Established in 2015
»Based in Crawley, West Sussex
»Services: Residential,
commercial, corporate and
civil HVAC
»No. of employees: 9
Sub-Cool FM
BEST PRACTICE SPONSOR 2020
THE PARLIAMENTARY REVIEW
Highlighting best practice
34 | SUB-COOL FM
Director Jacob Swei
Unrivalled high residential
installations
Director Jacob Swei says that customer comfort is Sub-
Cool FM’s business. The firm provides award-winning air
conditioning solutions and dedicates itself to providing a
quality service before, during and after installation. Jacob tells
The Parliamentary Review
that he and the team at Sub-Cool
are aiming to disrupt the way the industry operates and to be a
vanguard of the “new school”. He talks about how they seek to
do this through what they call a “care more” approach.
We are a new age air conditioning company which carries out specialist heating,
ventilation and air conditioning services. This includes the installation, service and
maintenance of air conditioning systems for commercial, residential, co-operative
and civil areas across the south of England. Our team of nine directly employed
staff operate from our base in Crawley, and we have seen significant growth in the
last few years, with our sales doubling year on year.
In the past year, we have sought to push our industry to new heights. We have
done this by offering our end users products and services which go far beyond
the accepted norm of air conditioning. Throughout all we do, we aim to add
pizzazz and finesse to a fairly stagnant industry, trying to modernise our sector and
improve its reputation.
New school vs old school
Across the UK, there are thousands of heating, ventilation and air conditioning
companies which have been in operation for a while and offer end users a
satisfactory level of service and an old-school way of operating. These companies
FACTS ABOUT
SUB-COOL FM
»Director: Jacob Swei
»Established in 2015
»Based in Crawley, West Sussex
»Services: Residential,
commercial, corporate and
civil HVAC
»No. of employees: 9
Sub-Cool FM
35SUB-COOL FM |
HOUSING
work simply, deliver their projects on
time and occasionally throw in a free
lunch or a game of golf here andthere.
Over the past ten years, there hasn’t
been a significant benchmark in the
ageing air conditioning industry which
has really had to drive companies to
stay on their toes. This can lead to
lethargy and stagnation.
Yet, the sector itself, and the demands
of consumers, has continued to grow
and develop. In the last 18 months,
we have seen a surge in the desire and
need for greater user control. As the
desire for master control, alongside
master comfort, has grown, allied to
a need for greater system efficiency,
the demand for home automation and
building management system controls
has doubled.
To adapt to this growing desire for
control, room occupancy sensors,
mobile phone control systems and
remote access systems have all been
developed. As a company, we have
adapted and embraced these new
technological advances. We believe
that those who fail to move with
the times, and simply cling to more
traditional methods, will naturally
fadeaway.
Our “care more” approach
In the same way that foundations
are the base on which buildings are
formed, our purpose is what keeps us
consistent. We aim to treat all of our
clients with a high level of support and
care, something which applies across
all of our services and the fields we
operate in.
In an age where time is of the essence,
we have proven across every project
we have undertaken that we can
provide a swift and effective service.
We work for a diverse range of clients,
from celebrity comedians and National
Rail providers to your next-door
neighbour, but no matter the client,
we are committed to maintaining this
high level of service.
Over the past four years, we have
carried out over 4,000 residential
installations. Of these 4,000
installations, around a quarter were
for new-build houses. Our work in this
field has highlighted the many issues
residents of these houses face and
the effects of poor initial construction.
In certain instances, rooms with an
Who needs boilers?
Electric cities are the future
AC and MVHR is now
the norm in all retrofit
and new build projects
for Sub-Cool FM
We believe
that those
who fail to
move with the
times and
cling to more
traditional
methods, will
naturally fade
away
THE PARLIAMENTARY REVIEW
Highlighting best practice
THE PARLIAMENTARY REVIEW
Highlighting best practice
36 | SUB-COOL FM
ambient temperature of 25 degrees
Celsius have seen this rise to over 40
degrees, and so our systems can be
absolutely essential for the comfort of
the residents.
We have solved thousands of instances
of these issues while also working to
help ease noise pollution in homes and
reduce the risk of crime, as residents
no longer have to keep their windows
open during the night.
While solving these issues once they
have arisen is a necessary step, real
value and progress will be made
when they are prevented at the very
outset. The best way to do this is
through the installation of smart home
automation, smart lights and smart air
conditioning. House builders can leap
ahead of their competition by looking
to drive value into homes during the
construction process. We are open to
collaboration with these housebuilders,
and if we are brought in at the
beginning of a project, efficiency and
cost-effectiveness will be increased.
Our involvement is backed up by our
commitment to maintenance, and we
continue to service our units long after
they have been installed.
On the publicly focused side of the
company, we have recently completed
a flagship project to install heating,
ventilation and air conditioning in a
south London Network Rail depot. We
completed an entire refurbishment and
installed a full air conditioning system,
alongside ventilation, which covered
two floors.
A benchmark for the future
As we look ahead, I predict that
the growth in demand for control
innovation will slow down. Financial
and political uncertainty may well turn
our industry from a necessity into a
luxury, but trends like these are very
hard to accurately predict.
The Chartered Institution of Building
Services Engineers have recently
updated their guides, aiming to
improve the way air pollution is
handled within buildings. Because of
this, I believe next year will see a drive
towards specialist air filtration, further
driving innovation to reduce the
environmental impact of our sector.
Despite this uncertainty, I know
our company will continue to push
our industry forward, offering all of
our clients an unrivalled care-more
approach to air conditioning.
I believe that
2020 will see
a drive
towards
specialist air
filtration
Team training and
development is the
backbone of our
company
Training and
development in a live
working environment

www.sub-cool-fm.co.uk

This article was sponsored by Sub-Cool FM. The Parliamentary Review is wholly funded by the representatives who write for it. The publication in which this article originally appeared contained the following foreword from Rt Hon Elizabeth Truss.

Rt Hon Elizabeth Truss's Foreword For The Parliamentary Review

By Rt Hon Elizabeth Truss

Even by the standards of the day –this has been one of the most exciting and unpredictable years in British politics.

The leadership election we’ve just seen marks a huge moment in our country’s history. This government is taking a decisive new direction, embracing the opportunities of Brexit and preparing our country to flourish outside the EU.

As international trade secretary, I’ll be driving forward work on the free trade agreements that are going to be a priority for the government. Free trade isn’t just an abstract concept bandied around by technocrats. It is crucial for a strong economy and for the ability of families to make ends meet. Free trade benefits people in every part of our country, as British firms export to new markets and people doing the weekly shop have access to a wider choice of goods at lower prices.

The essence of free trade is in the title: freedom. It’s about giving people the power to exchange their goods without heavy government taxation or interference. Commerce and free exchange are the engine room of prosperity and social mobility. I’m determined to tackle the forces who want to hold that back.

One of my priorities is agreeing an exciting new free trade deal with the US, building on the great relationship between our two countries and the Prime Minister and US President. But I’ll also be talking to other partners including New Zealand, Australia and fast-growing Asian markets.

And with the EU too, we want a friendly and constructive relationship, as constitutional equals, and as friends and partners in facing the challenges that lie ahead – a relationship based on a deep free trade agreement. Our country produces some of the world’s most successful exports, and the opportunity to bring these to the rest of the world should make us all excited about the future. It is this excitement, optimism and ambition which I believe will come to define this government.

For too long now, we have been told Britain isn’t big or important enough to survive outside the EU – that we have to accept a deal that reflects our reduced circumstances. I say that’s rubbish. With the right policies in place, we can be the most competitive, free-thinking, prosperous nation on Earth exporting to the world and leading in new developments like AI. To do that, we’ll give the brilliant next generation of entrepreneurs the tools they need to succeed. Since 2015, there has been a staggering 85 per cent rise in the number of businesses set up by 18 to 24 year olds – twice the level set up by the same age group in France and Germany. We’ll help them flourish by championing enterprise, cutting taxes and making regulation flexible and responsive to their needs.

As we do that, we’ll level up and unite all parts of the UK with great transport links, fibre broadband in every home and proper school funding, so everyone shares in our country’s success.

2019 has been the year of brewing economic and political revolution. 2020 will be the year when a revitalised Conservative government turbo charges the economy, boosts prospects for people across the country, and catapults Britain back to the forefront of the world stage.



Rt Hon Elizabeth Truss
Secretary of State for International Development