Sub-Cool FM

A Message from Lord Pickles and Lord Blunkett, followed by Sub-Cool FM's best practice article

The ability to listen and learn from one another has always been vital in parliament, in business and in most aspects of daily life. But at this particular moment in time, as national and global events continue to reiterate, it is uncommonly crucial that we forge new channels of communication and reinforce existing ones. The following article from Sub-Cool FM is an attempt to do just that. We would welcome your thoughts on this or any other Parliamentary Review article.

Rt Hon The Lord David Blunkett

Rt Hon The Lord Eric Pickles

www.sub-cool-fm.co.uk

THE PARLIAMENTARY REVIEW

Highlighting best practice

THE PARLIAMENTARY REVIEW

Highlighting best practice

34 | SUB-COOL FM

Director Jacob Swei

Unrivalled high residential

installations

Director Jacob Swei says that customer comfort is Sub-

Cool FM’s business. The firm provides award-winning air

conditioning solutions and dedicates itself to providing a

quality service before, during and after installation. Jacob tells

The Parliamentary Review

that he and the team at Sub-Cool

are aiming to disrupt the way the industry operates and to be a

vanguard of the “new school”. He talks about how they seek to

do this through what they call a “care more” approach.

We are a new age air conditioning company which carries out specialist heating,

ventilation and air conditioning services. This includes the installation, service and

maintenance of air conditioning systems for commercial, residential, co-operative

and civil areas across the south of England. Our team of nine directly employed

staff operate from our base in Crawley, and we have seen significant growth in the

last few years, with our sales doubling year on year.

In the past year, we have sought to push our industry to new heights. We have

done this by offering our end users products and services which go far beyond

the accepted norm of air conditioning. Throughout all we do, we aim to add

pizzazz and finesse to a fairly stagnant industry, trying to modernise our sector and

improve its reputation.

New school vs old school

Across the UK, there are thousands of heating, ventilation and air conditioning

companies which have been in operation for a while and offer end users a

satisfactory level of service and an old-school way of operating. These companies

FACTS ABOUT

SUB-COOL FM

»Director: Jacob Swei

»Established in 2015

»Based in Crawley, West Sussex

»Services: Residential,

commercial, corporate and

civil HVAC

»No. of employees: 9

»www.sub-cool-fm.co.uk

Sub-Cool FM

BEST PRACTICE SPONSOR 2020

THE PARLIAMENTARY REVIEW

Highlighting best practice

34 | SUB-COOL FM

Director Jacob Swei

Unrivalled high residential

installations

Director Jacob Swei says that customer comfort is Sub-

Cool FM’s business. The firm provides award-winning air

conditioning solutions and dedicates itself to providing a

quality service before, during and after installation. Jacob tells

The Parliamentary Review

that he and the team at Sub-Cool

are aiming to disrupt the way the industry operates and to be a

vanguard of the “new school”. He talks about how they seek to

do this through what they call a “care more” approach.

We are a new age air conditioning company which carries out specialist heating,

ventilation and air conditioning services. This includes the installation, service and

maintenance of air conditioning systems for commercial, residential, co-operative

and civil areas across the south of England. Our team of nine directly employed

staff operate from our base in Crawley, and we have seen significant growth in the

last few years, with our sales doubling year on year.

In the past year, we have sought to push our industry to new heights. We have

done this by offering our end users products and services which go far beyond

the accepted norm of air conditioning. Throughout all we do, we aim to add

pizzazz and finesse to a fairly stagnant industry, trying to modernise our sector and

improve its reputation.

New school vs old school

Across the UK, there are thousands of heating, ventilation and air conditioning

companies which have been in operation for a while and offer end users a

satisfactory level of service and an old-school way of operating. These companies

FACTS ABOUT

SUB-COOL FM

»Director: Jacob Swei

»Established in 2015

»Based in Crawley, West Sussex

»Services: Residential,

commercial, corporate and

civil HVAC

»No. of employees: 9

»www.sub-cool-fm.co.uk

Sub-Cool FM

35SUB-COOL FM |

HOUSING

work simply, deliver their projects on

time and occasionally throw in a free

lunch or a game of golf here andthere.

Over the past ten years, there hasn’t

been a significant benchmark in the

ageing air conditioning industry which

has really had to drive companies to

stay on their toes. This can lead to

lethargy and stagnation.

Yet, the sector itself, and the demands

of consumers, has continued to grow

and develop. In the last 18 months,

we have seen a surge in the desire and

need for greater user control. As the

desire for master control, alongside

master comfort, has grown, allied to

a need for greater system efficiency,

the demand for home automation and

building management system controls

has doubled.

To adapt to this growing desire for

control, room occupancy sensors,

mobile phone control systems and

remote access systems have all been

developed. As a company, we have

adapted and embraced these new

technological advances. We believe

that those who fail to move with

the times, and simply cling to more

traditional methods, will naturally

fadeaway.

Our “care more” approach

In the same way that foundations

are the base on which buildings are

formed, our purpose is what keeps us

consistent. We aim to treat all of our

clients with a high level of support and

care, something which applies across

all of our services and the fields we

operate in.

In an age where time is of the essence,

we have proven across every project

we have undertaken that we can

provide a swift and effective service.

We work for a diverse range of clients,

from celebrity comedians and National

Rail providers to your next-door

neighbour, but no matter the client,

we are committed to maintaining this

high level of service.

Over the past four years, we have

carried out over 4,000 residential

installations. Of these 4,000

installations, around a quarter were

for new-build houses. Our work in this

field has highlighted the many issues

residents of these houses face and

the effects of poor initial construction.

In certain instances, rooms with an

Who needs boilers?

Electric cities are the future

AC and MVHR is now

the norm in all retrofit

and new build projects

for Sub-Cool FM

We believe

that those

who fail to

move with the

times and

cling to more

traditional

methods, will

naturally fade

away

“

THE PARLIAMENTARY REVIEW

Highlighting best practice

THE PARLIAMENTARY REVIEW

Highlighting best practice

36 | SUB-COOL FM

ambient temperature of 25 degrees

Celsius have seen this rise to over 40

degrees, and so our systems can be

absolutely essential for the comfort of

the residents.

We have solved thousands of instances

of these issues while also working to

help ease noise pollution in homes and

reduce the risk of crime, as residents

no longer have to keep their windows

open during the night.

While solving these issues once they

have arisen is a necessary step, real

value and progress will be made

when they are prevented at the very

outset. The best way to do this is

through the installation of smart home

automation, smart lights and smart air

conditioning. House builders can leap

ahead of their competition by looking

to drive value into homes during the

construction process. We are open to

collaboration with these housebuilders,

and if we are brought in at the

beginning of a project, efficiency and

cost-effectiveness will be increased.

Our involvement is backed up by our

commitment to maintenance, and we

continue to service our units long after

they have been installed.

On the publicly focused side of the

company, we have recently completed

a flagship project to install heating,

ventilation and air conditioning in a

south London Network Rail depot. We

completed an entire refurbishment and

installed a full air conditioning system,

alongside ventilation, which covered

two floors.

A benchmark for the future

As we look ahead, I predict that

the growth in demand for control

innovation will slow down. Financial

and political uncertainty may well turn

our industry from a necessity into a

luxury, but trends like these are very

hard to accurately predict.

The Chartered Institution of Building

Services Engineers have recently

updated their guides, aiming to

improve the way air pollution is

handled within buildings. Because of

this, I believe next year will see a drive

towards specialist air filtration, further

driving innovation to reduce the

environmental impact of our sector.

Despite this uncertainty, I know

our company will continue to push

our industry forward, offering all of

our clients an unrivalled care-more

approach to air conditioning.

I believe that

2020 will see

a drive

towards

specialist air

filtration

“

Team training and

development is the

backbone of our

company

Training and

development in a live

working environment

www.sub-cool-fm.co.uk

This article was sponsored by Sub-Cool FM. The Parliamentary Review is wholly funded by the representatives who write for it. The publication in which this article originally appeared contained the following foreword from Rt Hon Elizabeth Truss.

Rt Hon Elizabeth Truss's Foreword For The Parliamentary Review

By Rt Hon Elizabeth Truss

Even by the standards of the day –this has been one of the most exciting and unpredictable years in British politics.

The leadership election we’ve just seen marks a huge moment in our country’s history. This government is taking a decisive new direction, embracing the opportunities of Brexit and preparing our country to flourish outside the EU.

As international trade secretary, I’ll be driving forward work on the free trade agreements that are going to be a priority for the government. Free trade isn’t just an abstract concept bandied around by technocrats. It is crucial for a strong economy and for the ability of families to make ends meet. Free trade benefits people in every part of our country, as British firms export to new markets and people doing the weekly shop have access to a wider choice of goods at lower prices.

The essence of free trade is in the title: freedom. It’s about giving people the power to exchange their goods without heavy government taxation or interference. Commerce and free exchange are the engine room of prosperity and social mobility. I’m determined to tackle the forces who want to hold that back.

One of my priorities is agreeing an exciting new free trade deal with the US, building on the great relationship between our two countries and the Prime Minister and US President. But I’ll also be talking to other partners including New Zealand, Australia and fast-growing Asian markets.

And with the EU too, we want a friendly and constructive relationship, as constitutional equals, and as friends and partners in facing the challenges that lie ahead – a relationship based on a deep free trade agreement. Our country produces some of the world’s most successful exports, and the opportunity to bring these to the rest of the world should make us all excited about the future. It is this excitement, optimism and ambition which I believe will come to define this government.

For too long now, we have been told Britain isn’t big or important enough to survive outside the EU – that we have to accept a deal that reflects our reduced circumstances. I say that’s rubbish. With the right policies in place, we can be the most competitive, free-thinking, prosperous nation on Earth exporting to the world and leading in new developments like AI. To do that, we’ll give the brilliant next generation of entrepreneurs the tools they need to succeed. Since 2015, there has been a staggering 85 per cent rise in the number of businesses set up by 18 to 24 year olds – twice the level set up by the same age group in France and Germany. We’ll help them flourish by championing enterprise, cutting taxes and making regulation flexible and responsive to their needs.

As we do that, we’ll level up and unite all parts of the UK with great transport links, fibre broadband in every home and proper school funding, so everyone shares in our country’s success.

2019 has been the year of brewing economic and political revolution. 2020 will be the year when a revitalised Conservative government turbo charges the economy, boosts prospects for people across the country, and catapults Britain back to the forefront of the world stage.

Rt Hon Elizabeth Truss
Secretary of State for International Development